Moonfruit launches ShopBuilder for new start-ups

The UKs leading DIY website builder, Moonfruit, has partnered with PayPal to launch a simple e-commerce answer for start-up businesses.

The new ShopBuilder service will allow traders to instantly sell their products through the web, mobile and social media using a single online platform – as opposed to having to create a different shop for different devices.

ShopBuilder, which went live on Moonfruit.com on 19 October is optimised for PayPal, so traders can instantly reach their market by registering their e-mail address, without needing to set up a merchant account. Integration with eBay and other marketplaces is set to follow.

At the launch event, held at Paypal’s Richmond offices, Moonfruit CEO Joe White showed an audience of start-up entrepreneurs the speed of Shopbuilder by building, customising and uploading product to an e-commerce template in less than five minutes.

After seven minutes the site was configured to immediately start trading via PayPal, and after 11 minutes the featured products were receiving ‘likes’ on Facebook, and could be bought instantly through a Facebook app on a mobile smartphone.

Visit: Moonfruit